At the heart of Selective Asia is a team of highly experienced travel specialists, all interacting closely on every holiday we create.

The word ‘team’ is important to us. We enjoy an excellent team philosophy and really do work together as one, each adding a unique set of skills and observations so that when we tailor your trip, we’re drawing on a substantial 100+ combined years of experience in the region.

To be blunt, we are all obsessed with travel and every aspect of it, so it makes sense to focus on it as a profession. Every one of us started our 'longhaul career' as a backpacker, and most of the team took a year (or three) off before university, between courses, or both!

Where we've been

Becoming - and remaining - experts in our destinations of choice is no mean feat, and requires us to continually return to Asia (it's a tough life!) to stay closely in touch with events on the ground, new hotels and experiences, and an ever-changing infrastructure.

In the past year alone, four of the team travelled around Vietnam, three in Cambodia, one in Laos, three have covered Thailand, two Indonesia, one has inspected Myanmar, two have been in Tibet, three in Nepal, one in Bhutan, one in Singapore & Malaysia, two in Taiwan, two in the Philipinnes and two returned to Borneo. In short, it's fair to say that we've been there!

Getting to know us

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Our history

Where it all began

Like all the best start start-ups (Apple... Microsoft!), Selective Asia is a home-grown company - quite literally, having begun life in the corner of a living room. Equipped with many years of experience in the travel industry and an already successful business focused on round the world travel, founder Nick was soon joined by Lionel. Next came Karl, and then... Today we are still delighted every time we welcome a new individual to the growing team.

Where are we today

The company has undoubtedly grown up, and our many, many hours of hard work are paying off. Selective Asia now sits proudly in a Brighton city centre HQ, our team of Asia specialists and travel enthusiasts busily beavering away to make 'dreams happen' on a daily basis.

What next...

The world (or Asia, at least) is our tempting, delicious oyster. Ever-evolving, we believe that the inner strength of any great travel company is its ability to keep moving and adapting. Firm believers in the Japanese motto of kaizen - 'the art of improvement or change for the best' - the team and our colleagues located abroad are always seeking the next great travel experience, be it an unchartered destination, an exciting new hotel, or simply a new culinary delight to savour.

'Why book with us', in 60 seconds

Went there,  did it, and always eager to go back for more. Selective Asia’s entire team lives, breathes, sleeps and eats Asia, along with travel within this breathtaking continent.

We’ve won multiple awards that acknowledge our exceptional standards of holidays and service. Most recently, we were voted ‘Top Tour Operator’ at the influential Wanderlust Travel Awards.

Winning the readers’ awards is an achievement that we’re hugely proud of, but is never a reason to grow complacent. Along with adding our own unique touches to each of the new destinations that we launch on a regular basis, we continue to deliver world class travel experiences to a perceptive clientele of adventurous, culturally inquisitive and discerning clients, and this is what excites and inspires us, every day.

Why are we so inspired by this? Because we have the world’s most compelling incentive to do an excellent job - by giving you the best possible experience of Asia, we get to keep on doing what we truly love doing. I.e., working with a talented group of likeminded individuals, and introducing an audience of receptive travellers to a region we love. We realise how lucky we are, so are dedicated to introducing you to the Asia that inspires us so much.


Join our team - we're always keen to hear from like-minded, experienced travel enthusiasts looking to strengthen our specialist team.

Are you...

...a fellow travel enthusiast with a minimum of two years sales experience in the travel industry (this is essential, we're afraid), preferably with a tour operator or in the luxury travel sector. Have you travelled extensively within Asia - visiting at least three of our countries of expertise - and ideally beyond? If the answer to all these questions is YES, then please get in touch, as we'd love to hear from you.

Do you want to...

...immerse yourself in a role that allows you the freedom to manage your own desk, to utilise your initiative, and to kick your creative side into gear? Do you want to work for a small, personable business, with a genuine focus on a good work/life balance that is really going places?

Based in central Brighton not far from the seafront, you would join a team of vastly experienced, like-minded travel enthusiasts with an excellent work ethic. Offering a package well above the industry average, you'll also get to travel to Asia and have the opportunity to develop skills and other interests.

Are you the Destination Specialist we’re looking for? Discover more


See our current live vacancies

Our latest awards


Winning awards is always an achievement that we are immensely proud of, however it is by no means the focus of our day-to-day working life.

The most important figure is our constantly updated client satisfaction rating, sourced from the surveys we send out to every returning traveller.
Today - 07 December 2019 this is;

Our Service

87% of guests rated our service as ‘excellent’ or ‘exceeding expectations at all levels’


Overall Experience

87% of guests rated their overall holiday experience as ‘excellent’ or ‘exceeding expectations at all levels’


The occasional WOOOF!

Meet Jimmy, the warm hairy heart of the operation! Along with lounging around and generally getting under our feet, he does a great job of keeping the postman on his toes!


Meet the Team - Selective Asia - Travel Specialists