Taste Japan

Japan's culinary world is rich, refined, playful and precise. It’s where food is a story, a craft, and sometimes a performance - and always a pleasure. Whether you're slurping ramen in a tiny Tokyo alley or savouring a multi-course kaiseki feast in Kyoto, eating in Japan is a cultural journey in its own right.
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Food is central to the Japanese experience, and here’s why…

Unlocking the character of a destination through its diverse gastronomic experiences is a must for many travellers, and Japan’s consistent high-quality and culinary flair makes this a particular pleasure.

In the eyes of our specialist, Andrew, Japanese food is the best in the world. Clearly this view is subjective, but we can’t say we disagree! Dishes such as sushi, sashimi, ramen, tempura and katsu have become increasingly well known outside of Japan, and the variety of cuisines available across the country is vast.

Start planning your journey here...

Give us a call 9am-5pm UK time Monday to Friday, or make an enquiry online at any time.

What to expect from Japan’s culinary landscape:

  • Experience iconic Japanese dishes in the locations where they first originated
  • Enjoy the subtler flavours and comforting textures of everyday Japanese staples
  • Discover Japan’s plethora of fresh and varied seafood
  • Taste Japan’s revered (and expensive) wagyu beef
  • Explore a bit of fusion with western dishes, or yoshoku (western-influenced Japanese food)
a bowl of ramen with chopsticks

Taste sensations

“We expected to find high-quality food in Japan, but the exceptional standards and wide variety that was easily available went above and beyond. Even the convenience store sandos were delicious!”

Izakaya adventures

Izakaya in Japan

Possibly the greatest, cheapest, wildest, and definitely the most fun, of Japanese dining experiences. Izakaya are very small, characterful, noisy establishments; essentially small bars serving tapas-style, snack dishes. They are very casual, the food is served quickly, and you would normally order a selection of dishes to share. Yakitori skewers are probably their most well-known dish, but the menus are huge including dishes such as karaage, yakisoba, taco wasabi and tsukune. It’s not unusual to find pizza or french fries on the menu too. It’s fun to bar hop, and we love to arrange an evening’s adventure with a guide who’ll take you to a selection of fantastic izakaya and help you make the most of the menus as you work your way around town.

Izakaya in Japan

Kaiseki detail

Kaiseki dining Ise Japan

The pinnacle of Japanese cuisine and an epicurean’s indulgence. This most picturesque of fine dining is unmistakable; even the presentation is stunning. Kaiseki is always a multi-course affair served on beautiful lacquerware and consisting of exceptionally delicately prepared dishes that make up an immersive dining experience. This kind of dining forms part of the ryokan experience, and usually the more expensive the accommodation, the more elaborate the meal. This form of cuisine hails from Kyoto and within the city there are a number of world famous restaurants where you can try kaiseki at its finest.

Kaiseki dining Ise Japan

Cook at another level

Noodles in Japan

We don’t promote generic cooking classes, but Japanese cuisine lends itself to specific technique based workshops which will allow you to recreate some of the country’s iconic dishes at home, or at least attempt to! For those who want to delve beyond the eating, these classes are just perfect, and there are a number of high quality classes across the country. We’d recommend saving this experience for a little later in a journey, or at least until you know your yoshoku from your washoku.

Noodles in Japan

Michelin finesse

Chef adding garnish to dish in Japan

Tokyo holds the record for Michelin-starred restaurants, way above Paris and New York. A serious accolade, but not surprising. Thai, Italian, Chinese, French, and of course Japanese restaurants are amongst those celebrated with a coveted star. Some find it difficult to reconcile travelling so far and not eating Japanese food every time, but it’s worth remembering that Japan generally does food very well, wherever it originates from. It may be that you find yourself discovering the best French food you have ever tasted outside of France! Many Michelin-starred restaurants are rather exclusive, and often totemo takai desu (very expensive). Though you might not want to stretch to Michelin dining at every meal, every price bracket is catered for, with some really delicious chain restaurants selling pasta lunches for just a handful of change, and casual dining venues of every description are locked in a permanent price war.

Chef adding garnish to dish in Japan

Regional flavour

Okonomiyaki Japan

From Hiroshima okonomiyaki to Hokkaido crab, Japan’s food is intensely regional, but excellent eats are available wherever you travel, leaving the door open for culinary explorations in every destination. Kyoto is renowned for its multi-course kaiseki feasts, and if there’s cuisine you can’t eat in Tokyo we’re yet to find it, but the undisputed foodie capital has to be Osaka.

Let your taste buds lead the way – We’ll help you match your route with the best of the country’s culinary map.

Okonomiyaki Japan
a person holding chopsticks over sushi
Man making fresh noodles Japan
Noodle bowl with chopsticks
man eating sushi at a bar
a man in a white shirt
a man in a chef hat and white hat holding a menu
a woman in a red shirt and white gloves holding food
Plate of fresh seafood and sushi Japan

Fantastic holiday

Using Selective Asia took all the stress out of booking and organising the trip ourselves as we were travelling around the country. Selective Asia were really responsive to our needs and created our perfect honeymoon holiday. They were available whenever we had questions or needed some help. I would highly recommend using their service!

Alice, Sri Lanka

Another fantastic trip with Selective Asia

We’ve been on 5 trips to the Far East with Selective Asia over 17 years with the same consultant (Lionel). They take the time to tailor the holiday individually with invaluable local knowledge and once again got it spot on. Wouldn’t hesitate to recommend them.

Rob Clarkson, Vietnam

Highly Recommend Selective Asia

Have been to Asia with Selective Asia twice now, and we can't fault them. We had the most amazing holiday staying in 6 different locations throughout Thailand. Selective Asia did us proud by giving us a well thought out itinerary. The accommodations were first class. Our private guide called James was very knowledgable and made our holiday very memorable.

Susan Bartlett, Thailand

Personalised and spot on journey

Personalised service all the way up to departure and then throughout via on the ground help and advice in country as well. Ideal.

Ann B, India

Our trip to Japan was outstanding

We had had several discussions with Andrew, our agent, before booking the trip and he incorporated all the activities we were interested in plus recommending other activities that he knew we would be interested in. Much of our trip was self guided and SA provide an excellent app to help with this. It was intuitive, easy to use and had the option to be able to contact someone locally if necessary. The whole trip was seamless and managed at a thoroughly professional yet friendly level. I would travel with this company again (we have travelled with them before.)

Heather, Japan

It was amazing from start to finish. Really informative when we were planning the trip, flexible about our itinerary, offering a range of options but all backed with knowledge of the lodges and reserves. The support when we were away was excellent with alternative arrangements made quickly when a flight was cancelled and great advice when our return flight seats were changed. We would absolutely recommend the company, particularly if you are looking for something a little different but special.

Linda Johnson, Borneo

Inspiring experiences and places to stay

Lean into the details of your bespoke Asia trip to discover rare experiences, exceptional hotels, local connections, inspiring conservation and much more…

Start planning your journey here...

Give us a call 9am-5pm UK time Monday to Friday, or make an enquiry online at any time.

Talk to our expert team...

Every Asia trip we build is finely tuned to fit you, and that all starts with a chat. Let us know what you're hoping to see, feel and experience on your travels, and the places you're dreaming of, and your Asia Specialist will craft a route that includes everything you want and more.

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