Anna

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Alongside leading tours in Vietnam, Cambodia and Thailand, Anna has travelled widely throughout Asia from Hong Kong to Hampi, as well as through eastern Turkey, Georgia, South America and beyond. She’s collected some interesting memories along the way, from honing her construction skills building toilets in a village near Ollantaytambo, Peru, to hiking the Inca Trail an impressive seven times.

Despite working and travelling across many continents, Anna is always drawn back to Asia. Her most memorable moments include celebrating Tet Festival in Vietnam’s Mai Chau Valley (with rather too many shots of rice wine, apparently!) and spending an unusual Christmas Day in Ho Chi Minh City watching hundreds of people dressed in Santa suits zip through the streets on motorbikes!

After hanging up her tour-leading boots, she worked in various areas of the travel industry, from adventure tours to river cruising, before bringing her unique perspective and expertise to the Selective Asia team.

In her own words

“Learn a few words in the local language, then be sure to use them! Please, thank you and sorry in particular are always sure to come in handy.”

These days, I feel a little embarrassed to confess that when I arrived to start tour-leading in Vietnam, fresh from surviving my first contract in the Middle East, it wasn’t actually my first choice of destination! However, from the moment I stepped out of my hotel and got lost in the narrow streets of Hanoi’s Old Quarter, I knew that this was a destination I’d fall head over heels for. By the evening, crouched on a small plastic stool with a cold glass of Bia Hoi, I was smitten.

“I really think Asia has everything. Amazing landscapes, vibrant cities, some of the most beautiful beaches in the world, friendly people who always seem to have time to welcome visitors – whether it’s the Thai people with their insistence on ‘sanuk’, which roughly translates as ‘fun’, or the Khmer people of Cambodia who have overcome so much in their recent history – and I haven’t even mentioned the food…”

I particularly enjoy sampling any and all aspects of Asian cuisine. During an especially memorable trip to Cambodia, I added beef with red ants and holy basil, snail salad, and frog to the list of dishes I’ve eagerly tried, joining ducks feet, snake, fried scorpion and some of the more ‘unusual’ parts of a goat. However, although I’ve taken part in numerous cookery classes during my travels, I’m still no chef!

“Always enjoy the journey. In Asia there are many opportunities to travel on foot, by bicycle, boat, train and more. Whilst your destination will likely be fantastic, the way you get there is bound to provide you with some of your greatest travel stories.”

Anna’s blogs & articles

Top 5 reasons to revisit our favourite destinations in Asia

Q&A

Countries in Asia visited:

Borneo, Cambodia, Thailand, Vietnam, Sri Lanka, Myanmar, Japan, Malaysia, Singapore, India, China, Hong Kong, Bali and the Philippines

Favourite Asia-related book?

On one of my visits to Vietnam and Cambodia, I read ‘River of Time’ by foreign correspondent Jon Swain, which he wrote during the ‘70s whilst covering the war in Indochina. It really evokes the beauty of the region, as well as the tragedy of the conflicts that changed it forever.

Favourite Asian food?

Lahpet thoke, a Burmese fermented tea leaf salad, has to be my ultimate ‘you don’t know until you try’ Asian dish. Whilst a mixture of pickled tea leaves, fried beans, peas, garlic, peanuts, dried shrimp, chilli, tomato and cabbage might not sound immediately appealing, it offers the perfect mix of earthy and tangy. I’ve certainly never tasted another salad like it.

Favourite conservation project in Asia?

The Elephant Valley Project in Mondulkiri, Cambodia, is simply the best project of its type I’ve ever been lucky enough to visit. It offers an amazing opportunity to learn about and observe elephants ‘just being elephants’ from a respectful distance, as well as supporting the elephants’ former owners, providing local employment, education and much more.

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Top journey ideas and places to explore

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A Hint of Spice

Indonesia
Explore the Spice Islands and West Papua and its wild and timeless beauty.
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Price fr. £3,090
Ideal duration | 14 days
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Kingdoms & Coffee Fields

India
Historically elaborate, restlessly cutting edge and starkly unspoilt in equal measure, India’s southern state of Karnataka can feel like a dozen different countries in one. This singularly beautiful region offers a balance of history, culture, modern tech, landscapes and wildlife, and leads seamlessly to the peaceful Malabar backwaters and wilder beaches of northern Kerala.
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Price fr. £4,090
Ideal duration | 16 days

Beyond the Golden Route

Japan
Japan has so much more nuance and variation to offer beyond its cinematic headliners. Taking inspiration from the Japanese art of kintsugi - repairing objects with gold - we’ve shattered Japan’s classic ‘Golden Route’ and bonded it back together with a little more samurai history, scenic views, lesser-visited cities, spirituality, and a touch of coastal connection.
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Price fr. £6,090
Ideal duration | 17 days
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Cambodia

Ancient temples, jungle adventures, idyllic island retreats.

Foothills of Bhutan

Bhutan
Find peaceful moments in monasteries and temples, and experience Paro’s distinctive, small-town feel. Wander through Bumthang’s green fields and Phobjikha valleys where the Black Necked Cranes land.
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Price fr. £3,590
Ideal duration | 11 days
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India

Mystic grandeur, backwater serenity, a feast of flavours & colours… and how about those tigers?

a group of men wrestling in a large crowd

Japan

Sublime cuisine, sparky culture, those trains... welcome to the land of the rising fun!

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Kimchi & Culture

South Korea
Discover the details in between on a South Korea journey that takes you north to south, through the country's past, present and future.
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Price fr. £4,890
Ideal duration | 13 days

Laos Less Travelled

Laos
With the remote Hin Nam No National Park at its centre, this journey incorporates both better-known and lesser-visited parts of Laos, stretching overland from Luang Prabang to the 4000 Islands on a route threaded with local connections and cultural insights.
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Price fr. £2,990
Ideal duration | 15 days

Mountains & Monasteries: Nepal & Bhutan

Bhutan, Nepal, Multi-Country
Nestling against the magnificence of the Himalayas, surrounded by their stark beauty, the sister-countries of Nepal and Bhutan are among the world’s most enthralling places to visit, and a natural pairing for a multi-country trip.
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Price fr. £3,990
Ideal duration | 15 days
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Sri Lanka Reimagined

Sri Lanka
Discover a different angle on Sri Lanka's varied landscapes, from scrubby lowland plains and dramatic rock formations to river-edged grasslands, sweeping coastlines and distant peaks, meeting rural communities and wildlife, large and small.
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Price fr. £3,290
Ideal duration | 14 days

Sri Lanka

Teeming national parks, heritage hot-spots, that cuisine, a beach for everyone... sheer serendipity.

Fantastic holiday

Using Selective Asia took all the stress out of booking and organising the trip ourselves as we were travelling around the country. Selective Asia were really responsive to our needs and created our perfect honeymoon holiday. They were available whenever we had questions or needed some help. I would highly recommend using their service!

Alice, Sri Lanka

Another fantastic trip with Selective Asia

We’ve been on 5 trips to the Far East with Selective Asia over 17 years with the same consultant (Lionel). They take the time to tailor the holiday individually with invaluable local knowledge and once again got it spot on. Wouldn’t hesitate to recommend them.

Rob Clarkson, Vietnam

Highly Recommend Selective Asia

Have been to Asia with Selective Asia twice now, and we can't fault them. We had the most amazing holiday staying in 6 different locations throughout Thailand. Selective Asia did us proud by giving us a well thought out itinerary. The accommodations were first class. Our private guide called James was very knowledgable and made our holiday very memorable.

Susan Bartlett, Thailand

Personalised and spot on journey

Personalised service all the way up to departure and then throughout via on the ground help and advice in country as well. Ideal.

Ann B, India

Our trip to Japan was outstanding

We had had several discussions with Andrew, our agent, before booking the trip and he incorporated all the activities we were interested in plus recommending other activities that he knew we would be interested in. Much of our trip was self guided and SA provide an excellent app to help with this. It was intuitive, easy to use and had the option to be able to contact someone locally if necessary. The whole trip was seamless and managed at a thoroughly professional yet friendly level. I would travel with this company again (we have travelled with them before.)

Heather, Japan

It was amazing from start to finish. Really informative when we were planning the trip, flexible about our itinerary, offering a range of options but all backed with knowledge of the lodges and reserves. The support when we were away was excellent with alternative arrangements made quickly when a flight was cancelled and great advice when our return flight seats were changed. We would absolutely recommend the company, particularly if you are looking for something a little different but special.

Linda Johnson, Borneo

Inspiring experiences and places to stay

Lean into the details of your bespoke Asia trip to discover rare experiences, exceptional hotels, local connections, inspiring conservation and much more…

Start planning your journey here...

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Talk to our expert team...

Every Asia trip we build is finely tuned to fit you, and that all starts with a chat. Let us know what you're hoping to see, feel and experience on your travels, and the places you're dreaming of, and your Asia Specialist will craft a route that includes everything you want and more.

The Selective Asia difference

  • Bespoke journeys tailored just for you
  • Unparalleled local knowledge and expertise
  • Award-winning, nose-to-tail service
  • Responsible travel
  • 24 hour local support
  • Our flexi-booking promise and financial clarity

No ordinary Travel Company

Personally designed, exceptional journeys across Asia that champion a passion for travel with care for community connections and the planet.
Unfollow the herd.

Fully protected and flexible bookings

Selective Asia is a fully ATOL licensed and bonded tour operator, and our flexi-booking promise offers increased protection & peace of mind.,

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